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View Full Version : Google Adword CPC bidding


megri
11-08-2007, 04:50 AM
The AdWords feature formerly known as site targeting has changed in two important ways:

The feature is now called placement targeting.
CPC bidding has been added. You now can bid per click (CPC) or per thousand impressions (CPM) for your placement-targeted ads. Both of these changes are effective now. These changes don't affect the activity of your existing campaigns; if you have created site-targeted campaigns in the past, those campaigns and their ads are still running just as they have been. In your ad groups, the old Sites tab is now called the Placements tab, but your targeted sites and your ads are unchanged.

https://adwords.google.com/support/bin/answer.py?answer=77787&hl=en_US


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